About us
Strong ideas don't always translate into impact
I work with research and public-serving organizations to design and deliver initiatives that achieve meaningful, measurable outcomes by aligning implementation, data, and systems.
The gap between ideas and impact
In complex systems serving children and families, even well-funded and well-designed initiatives can struggle to achieve their intended outcomes.
Implementation challenges, fragmented data, and misalignment across sectors often limit impact. My focus is on bringing:
- structure without rigidity
- clarity within complexity
- accountability aligned with outcomes
Katrina Crossman - Founder & Principal
Implementation Leadership
Ensuring initiatives move from funded concept to operational reality.
Evidence & Data Strategy
Defining and measuring impact through clear, structured use of data.
Systems Alignment
Coordinating across sectors to enable sustained, system-level impact.
Experience
My work is grounded in experience leading complex, grant-funded initiatives across research, policy, and community systems.
- Implementation leadership for multi-year, cross-sector research initiatives at the University of New Brunswick
- Coordination of $1M+ in grant-funded work across academic, government, and community partners
- Led development of a multi-sector child rights data monitoring report through the Muriel McQueen Fergusson Centre for Family Violence Research
- International research experience with the Overseas Development Institute